Visually engaging and consulting with a range of stakeholders

Client: Cheshire & Warrington LEP
Work: Rich Picture Design

Engaging and consulting with a diverse range of stakeholders can be a challenging task. Our client engaged us to synthesise complex data on four key themes, enabling those with an interest in the Commission’s aims to understand the key issues and provide meaningful feedback.

  • Bespoke graphic illustration created for Cheshire & Warrington Council by Inky Thinking UK

We thoroughly enjoyed working with Daisy on the rich picture and delighted with the outcome.

Melissa Crellin, Strategy & Public Affairs Director, Cheshire & Warrington LEP

In depth

What our client needed:

Our client, a Commission made up of elected representatives from local authorities and a Local Enterprise Partnership, had been working on four key themes, and were ready to commence a public engagement and consultation process on an action plan divided into recommendations for policy change and investable projects.

How we worked with the client:

We knew this would be a potentially complex project given the large amount of information that needed to be synthesised and communicated. A decision needed to be made about which content was critical and needed to be included in the image, and so we worked closely with our client to identify the core elements, providing our view on how this information could be conveyed visually, supported by text explanations.

The result:

An informative rich picture which combined imagery and text to help readers to swiftly absorb and evaluate the primary aims. The image was included within the Commission’s consultation document which can be found here.

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