Inky Thinking | Visual Thinking & Communication Specialists

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Graphic Recording

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Visual Communication, Graphic Recording & Illustration for Business

Inky Thinking helps organisations communicate complex ideas, strategy and change through graphic recording, illustration, animation and visual storytelling.

Creating bespoke illustration enabling businesses to thrive and succeed, whether winning and growing client relationships, fostering understanding of a product or service offering and creating engagement with vision, strategy, culture and values.

Who we are

What we do

Because every message deserves more than words. Visual communication unlocks the real

value of ideas, making them accessible, memorable and actionable. Here's what we do

to make that happen.

Graphic Recording

The graphic capture of live meeting, conference and event discussions in real-time, using pen and paper or tablet.

Graphic Recording

The graphic capture of live meeting, conference and event discussions in real-time, using pen and paper or tablet.

Rich Picture Design

A digital picture that captures complex situations, relationships, and ideas in a single, easy-to-understand image.

Rich Picture Design

A digital picture that captures complex situations, relationships, and ideas in a single, easy-to-understand image.

Animation

Bringing visual ideas to life through motion and sound, making content simple, engaging and memorable.

Animation

Bringing visual ideas to life through motion and sound, making content simple, engaging and memorable.

Storyboarding

Sketching out your story, scene by scene, so ideas and experiences take shape visually.

Storyboarding

Sketching out your story, scene by scene, so ideas and experiences take shape visually.

Discuss a project

Case Studies

Every great idea deserves to be seen, not just heard. We turn business thinking into visual assets that spark understanding, curiosity and results for every client, whatever their outcomes.

Winning new opportunities

Create memorable conversations

Enable others to know

Put people in the picture

Case Studies

What our clients say

‘Starting from a strong workshop design to a very agile and flexible workshop moderation and illustration, and most importantly ending on great results on both occasions. Big recommendation from my side.’
‘We have done multiple projects with Inky Thinking and all the outcomes have been exceptional! You won't see such targeted visionary boards anywhere else. They are pieces of art. Thank you, Tom and Jen.’
‘We had the pleasure of having Felipe be our illustrator capturing our End of Year Event. He produced such amazing work that perfectly captured our event. The illustrations were detailed and comprehensive. Massive thank you to the Team at Inky Thinking.’
‘Tom and Fiona were absolutely brilliant. The work they did for us really lifted our conference, it was a real focal point and our delegates were all talking about it during and after the event.’
‘Great communication leading into the event. Fabulous support during and after. Loved the digital artwork. We will definitely learn from the experience and use again.’
‘Inky Thinking did a graphic drawing at our January Company Meeting and the outcome was incredible!’

The Blog

A place where we share thought-leadership, practical tips and case studies on visual communication—helping you harness the power of illustration, animation and design to elevate your internal and external messaging.

Adding Visual Value

Partnering with (brand) guardian angels

Tom Russell

Aug 5, 2026

Brand professionals are the custodians of an organisation's identity, balancing strategic thinking with creative execution both inside and outside the organisation.

2 minute read

Visual Leadership

AI and human illustration - recent experiences

Tom Russell

Jun 23, 2026

Recent experiences of client projects and working alongside AI have helped to develop my opinions about how AI interfaces with human illustration.

2 minute read

A digital webinar illustration by Inky Thinking

Adding Visual Value

Webinar graphic recording makes 60 minutes memorable

Tom Russell

May 4, 2026

60 minutes goes fast, but the impact of your webinar doesn’t have to end when the conversation concludes. Here's how we work with the team at Civica.

3 minute read

Adding Visual Value

Partnering with (brand) guardian angels

Tom Russell

Aug 5, 2026

Brand professionals are the custodians of an organisation's identity, balancing strategic thinking with creative execution both inside and outside the organisation.

2 minute read

Visual Leadership

AI and human illustration - recent experiences

Tom Russell

Jun 23, 2026

Recent experiences of client projects and working alongside AI have helped to develop my opinions about how AI interfaces with human illustration.

2 minute read

Adding Visual Value

Webinar graphic recording makes 60 minutes memorable

Tom Russell

May 4, 2026

60 minutes goes fast, but the impact of your webinar doesn’t have to end when the conversation concludes. Here's how we work with the team at Civica.

3 minute read

Image of Felipe Caro, illustrator from Inky Thinking watching an ice hockey match in New York

Guest Bloggers

Inky Thinking team spotlight: Felipe Caro

Felipe Caro

Apr 9, 2026

It’s time for another spotlight on a member of the Inky Thinking team. This time we’re delighted to introduce you to Felipe Caro and his love for ice hockey.

3 minute read

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Read our amazing reviews…