
Adding Visual Value
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Tom Russell
Dec 1, 2025
2 minute read
In the fast-moving, globalised and highly technical world of manufacturing, clarity, collaboration and shared understanding are critical.
Inky Thinking partners with a diverse range of manufacturing clients by listening carefully to their needs, collaborating closely to develop ideas and creating high impact visual assets that meet and exceed desired outcomes. Just some of our manufacturing clients include Campari, Hologic, Jaguar Land Rover, MAN Truck & Bus, Mars Inc, SC Johnson and Teleflex.
Here are just a few examples:
Enabling a client to visualise a highly complex I.T infrastructure strategy to gain Board Level commitment.
Creating assets to explore and demonstrate the benefits of equipment subscriptions to a range of key stakeholders.
Developing a visual in-house learning academy plan to support the organisation’s 3-year strategy.
Visualising the goals and direction of a global enterprise resource planning (ERP) transformation project so that geographically dispersed leaders can lead the project with consistency and confidence.
Facilitating workshops with the Board of a global business to tell the story of the high-performance culture they wish to grow.
Inky Thinking’s relationship with clients in the manufacturing sector is built on strong partnerships and a firm commitment to enabling our clients to focus on their important work whilst leaving the 'visual heavy lifting' to us.
Where there’s diversity…
We know from experience that people across different cultures, sectors and functions understand and engage with information better when it is visual, memorable and co-created. The manufacturing sector frequently features a vast range of people from very different functions with diverse needs and opinions, from production to product marketing, procurement to sales, HR to logistics. Every perspective is valid and vital, which is why we spend time listening to stakeholder context carefully as part of the creative process.
More than visual assets – it’s the experience…
At Inky Thinking we’re not just creating visual assets with our manufacturing clients. We’re also designing and facilitating engaging workshops to encourage open discussion and creative problem-solving as we develop the assets together. These sessions enable our clients to heighten their awareness of the operating context in which they find themselves, leading to new insights they hadn’t previously considered.
For the long term…
Many of our manufacturing clients have been with us (or us with them!) since we opened our doors in 2013. Manufacturing is a large-scale, long-term business and, even though strategies change, new opportunities emerge, and teams grow or transition elsewhere in the organisation.
Rather than one-off engagements, clients rely on Inky Thinking as their trusted creative partner, building deep knowledge of our client’s business, brand, and culture, leading to even more tailored and effective visual communication over time.
Maybe you’re currently operating in, or transitioning into, the manufacturing sector, and are seeking a visual partner for a long-term relationship. If that’s you, let’s start a conversation.
Visit www.inkythinking.com and email: hello@inkythinking.com.


