This case study highlights the equal need for and use of strategic visual communication in environments away from the commercial arena.

The final graphic created by Jenn is used as a lasting and accessible reference point for everyone involved with the school.

What our client needed:

Headteacher Dr Clare Campbell was seeking an engaging and large format graphic for the school which clearly communicated the school’s vision, purpose and values plus characteristics including key members of staff.

The graphic would be seen and used by pupils, parents, staff and a variety of stakeholders on a daily basis.

How we worked with the client:

Jenn partnered closely with Clare to identify key content, including photographs of key staff, and worked in detail with the information gathered to develop a black and white digital sketch of the initial concept.

The initial concept was further refined and developed to a full colour digital version.

The result:

A full colour graphic, printed in large format, and proudly displayed in the school as a lasting reference point.